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At Ashland Capital, we employ a flexible and opportunistic yet disciplined investing philosophy. We underwrite each investment with a focus on a minimum of an 6-8%+ average cash-on-cash return, and a minimum 12-18%+ IRR.
We seek out markets that are poised for sustained growth due to demand drivers such as high population growth, median household income growth, favorable supply-demand dynamics and liquidity.
We partner with passive investors to create cash flow and build wealth.
WHAT WE DO
At Ashland Capital, we employ a flexible and opportunistic yet disciplined investing philosophy. We underwrite each investment with a focus on a minimum of an 6-8%+ average cash-on-cash return, and a minimum 13-18%+ IRR.
We seek out markets that are poised for sustained growth due to demand drivers such as high population growth, median household income growth, favorable supply-demand dynamics and liquidity.
MEET OUR TEAM
With over 20 years in the industry and $500 million in transactions, leads Ashland Capital. He has extensive experience in all aspects of real estate, construction, and development. Kogan began his career in Colorado, founding Kogan Builders, Inc. (KBI), which he grew into Southwest Colorado's leading construction company for single-family homes, mixed-use projects, townhomes, condos, and small subdivisions, before successfully selling it. In the past five years, Alix shifted focus to multifamily properties, successfully acquiring twelve properties as a general partner. Currently, he owns over 1,500 units and 1,250 beds as a GP.
President
ALIX KOGAN
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In over 18 years in residential real estate, Greg has managed over $2 billion in transactions across student, multifamily, and senior housing sectors. He's an Adjunct Professor at NYU Schack Institute of Real Estate and former Director of Investments at Saxum Real Estate. Bronson founded Ash Real Estate for student housing projects and led real estate at Safanad, creating a 12-property student housing portfolio. He has held senior roles at Red Oak Acquisitions and H/2 Capital, and began his career at Lehman Brothers. A Princeton graduate in Political Economy, Bronson has a strong background in equity, debt, and real estate investment.
Senior Director, Acquisitions/Investments
GREG BRONSON
Colton joined Ashland Capital in 2022 to help lead the company’s asset management and growth initiatives. Prior to joining Ashland, Colton spent 5 years as Director of Business Development at Varsity Campus. In this role he was responsible for the overall strategic initiatives of the company and was instrumental in the acquisition, due diligence, and operations of $500M+ in real estate transactions. He earned a Bachelor of Science in Finance from SUNY Oswego.
Director of Asset Management
COLTON PRICE
WHO WE ARE
CONVENTIONAL MULTIFAMILY
Ashland Capital is a multifamily investment firm with $200m in assets under management. The firm is focused on value-add opportunities. Ashland currently owns and operates over 2,400 apartment units located across the United States.
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Housing affordability in the U.S. continues to be an issue nationwide. We focus on middle income properties with a more affordable rent profile.
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Multifamily is recession resilient because of continued demand even during difficult economic environments.
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The income generated from multifamily investments benefits from tax deductions related to mortgage interest, property taxes and depreciation.
STUDENT-HOUSING
Ashland Capital has successfully invested in well-located student-housing assets in strong university markets. Student-housing has proven to drive returns throughout macro-economic downturns with rent growth and occupancy metrics outperforming even traditional multifamily apartments.
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Supply of housing around large universities is limited and benefits from continued enrollment growth.
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During difficult economic environments, people prioritize education to improve their employment prospects.
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Properties have full year leases with parental guarantees on the leases.
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The income generated from multifamily investments benefits from tax deductions related to mortgage interest, property taxes and depreciation.
PRIVATE CREDIT FUND
Ashland Capital is capitalizing on the disruption in the banking sector by filling voids in the capital markets across a balance of strategies. The risk-adjusted return profile of this strategy is compelling with equity-like returns for debt risk.
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Investors receive 12.5% IRR* distributed quarterly
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90-day liquidity option
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Ashland Capital is in a first-loss position to further protect investor capital.
PORTFOLIO VALUE
$200M
DOORS UNDER MANAGEMENT
2,400+
YEARS EXPERIENCE
25+
Alix Kogan has been involved in Real Estate investing, Construction, Real Estate Development and Private Lending for the last 25 years starting out in Durango Colorado and eventually investing Nationwide. Alix and his family, and Ashland Capital are currently based out of his home town Chicago.
His first company, Kogan Builders, is still going strong designing and building custom homes in the beautiful mountains of Durango Colorado. Alix had a successful sale and liquidity event in late 2019, selling his construction and development firm and a Real Estate portfolio built over 20 plus years. In 2017 Alix and his family moved back to Chicago and he started shifting Investments into larger institutional quality assets nationwide and has grown into a respectable boutique private equity firm focused on Multifamily, Student Housing and private credit lending.
Shortly after starting his own building company in 1999, Alix started investing in Real estate with single family spec homes, single family rentals, commercial space, private lending, student housing and of course multifamily rentals. As Alix grew the construction and development firm, he consistently invested in real estate and private lending. This eventually led to friends and family investing alongside him. Today, the firm has evolved into a full-blown private equity firm serving hundreds of investors, including family offices and personal family capital.
Over the past 20 years, Alix has spearheaded the development of numerous ground-up projects, including townhomes, mixed-use properties, and single-family homes. Alix and Ashland now own over 2,000 apartment units and 1,400 student housing beds. Additionally, they operate a private credit fund that generates consistent cash flow for their investors. Alix's extensive experience and expertise across multiple real estate asset classes allow them to focus full-time on growing the Ashland platform and helping investors achieve risk-adjusted returns.
President
ALIX KOGAN
In over 18 years in residential real estate, Greg has managed over $2 billion in transactions across student, multifamily, and senior housing sectors. He's an Adjunct Professor at NYU Schack Institute of Real Estate and former Director of Investments at Saxum Real Estate. Bronson founded Ash Real Estate for student housing projects and led real estate at Safanad, creating a 12-property student housing portfolio. He has held senior roles at Red Oak Acquisitions and H/2 Capital, and began his career at Lehman Brothers. A Princeton graduate in Political Economy, Bronson has a strong background in equity, debt, and real estate investment.
Senior Director, Acquisitions/Investments
GREG BRONSON
Colton joined Ashland Capital in 2022 to help lead the company’s asset management and growth initiatives. Prior to joining Ashland, Colton spent 5 years as Director of Business Development at Varsity Campus. In this role he was responsible for the overall strategic initiatives of the company and was instrumental in the acquisition, due diligence, and operations of $500M+ in real estate transactions. He earned a Bachelor of Science in Finance from SUNY Oswego.